Jessica Kunzer-Pearson has led sport, outdoor, tourism, and cause-related marketing campaigns for nearly two decades. Her career started as the Director of Communications for Ski Utah where she developed creative media and marketing campaigns to drive awareness for the State's $1 billion ski tourism industry. After that, Jessica spent a decade working for agencies where she created and directed experiential and content-driven campaigns for brands such as The North Face, Lexus, Subaru, SCOTT Sports, CLIF Bar, Facebook, Inman News, the Utah Children's Justice Center and more. Jessica's unique combination of BFA and MBA education gives her an organized and process-oriented approach to managing creativity.