Wireless Headphone Launch

To celebrate the launch of Jaybird’s new lightweight but fully durable, wireless headphones; Camp4 creative Tim Kemple concepted and directed — #Earthproof — a brand direct still and motion campaign.  

The project paired social media influencers and content creators with extreme environments around the globe to showcase the Vista, Jaybird’s first true wireless headphone that meets MIL-STD 810G standards (that’s fancy talk for Military certified).