To Live is to rise… and adventures don’t always fit into a 9 to 5.
To celebrate the launch of their new premium winter performance clothing line, Black Diamond called on Camp4 Collective director Tim Kemple to create a commercial that captured the highs AND the lows associated with chasing mountain dreams. The piece combined supplied footage, athlete cams, and new footage to bring the audience into a world that looks and feels tough but inviting. The campaign launch was incredibly successful and BD continues to be a regular partner for us here at Camp4.
Dawn Patrol